How to Capture Your Wedding for Social Media

Then, it’s important to emphasize you want photos from the wedding to be shared on different platforms. “When collaborating with couples to produce imagery tailored for social media, it’s crucial for photographers to understand their specific preferences. This includes a detailed discussion on desired styles, compositions, and formats, with a focus on accommodating the vertical orientation commonly favored for smartphone viewing,” says Fu. “If social media coverage is a priority, I adapt my approach accordingly, emphasizing portrait-oriented shots over landscape formats.” She also says while it’s common practice to receive a preview of photos three days after the event, “some photographers even offer on-site editing for same-day or next-day delivery, depending on the wedding’s scale and the client’s preferences.”

If you want iPhone footage for your wedding, you can add on this service for an additional price. “To ensure comprehensive social media coverage, some photographers enlist additional assistance specifically dedicated to capturing moments using iPhones,” Fu shares. “This entails hiring extra personnel and allocating sufficient time within the wedding timeline to accommodate this supplementary coverage, particularly if social media presence ranks high on the client’s agenda.”

You may think getting the shot for your TikTok or IG stories is as simple as entrusting a member of the wedding party to do the job. However, if you want them by your side at the ceremony holding a bouquet rather than an iPhone, then you should consider hiring a wedding content creator. Why invest in this extra vendor? “Our main goal is to help our couples document and cherish one of the most important days of their lives and to share their wedding in a creative and easily consumable format,” explains Moran. “Our couples typically use our content to share on Instagram Stories, Reels, or TikTok shortly after their wedding, but many of them also use the content to simply relive their wedding day from their phones. Beyond capturing all the beautiful behind-the-scenes moments, wedding content creators allow the couple, along with their friends and family, to be present on their big day by fully unplugging and living in the moment. We want to take away as much stress as possible when it comes to making sure every detail and moment is captured.”

Another perk of hiring a content creator is their ability to make capturing those candid gems their full-time job. As Moran says, “I always tell our couples that we will capture all of the big moments from their wedding day such as their first look, ceremony, first kiss, dances, vows, and speeches, but we will also capture all of those behind-the-scenes moments in between that make their wedding day so special and unique to them!”

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