Best Black Friday deals: Aussie label Taking Shape slashes prices on ‘stunning’ dresses by 40 per cent

It’s been leading the way in women’s curve fashion for over 35 years.

And now, as well as picking up an outfit for any size, shape and age, the Taking Shape Black Friday sale means you can save cash at the same time.

The Melbourne-based brand is offering customers a festive fashion treat of 50 per cent off selected styles between 20 to 23 November and, even better, there’s 40 per cent off storewide from 24 to 27 November.

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The sale includes dresses, tops and pants as well as day and night time outfits.

With curve-flattering styles in a diverse range of sizes between 12 and 30, Taking Shape has something for every body, style and occasion.

Taking Shape has styles for sizes 12-30. Credit: Supplied
There’s 40 per cent off site wide in the Black Friday sale. Credit: Supplied

“I love going to Taking Shape,” one store fan wrote online.

“You can go to a Taking Shape store and find something that will make you feel comfortable in your own skin.

“It’s a store that provides for anyone and everyone, catering to plus size women of all different shapes and sizes.”

This natural painted floral dress is a hit with reviewers. Credit:

The natural painted floral dress, which is on sale down from $159.95 to $89, is a firm favourite with reviewers.

“Absolutely stunning,” said one fan.

“What an incredible dress. Lightweight material great for summer. Beautiful colours. And the fit is spot on.”

Accessories, blazers and swimwear are also included in the sale, with customers heaping praise on all their purchases.

“I am in love with all of Taking Shape Clothes, Shoes and Accessories,” said one review.

“They were made for me. All the beautiful colours and styles and the staff are always courteous friendly and helpful.”

Taking Shape offers free Australia-wide delivery on all online orders over $90 with express shipping available for $14.95.

There are also over 145 physical stores across Australia and New Zealand.

To shop the Taking Shape sale, head to their website here.


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