Primark is enticing shoppers with a summer dress that’s currently making waves on the retailer’s website.
The Graphic Puff Sleeve Mini Dress, priced at £16, is crafted from fabric reminiscent of vintage postcards, lending it a delightful summer aura.
The dress boasts an elegantly flattering v-neck design that sits perfectly on the wearer’s shoulder.
The neckline has a slight elasticity to it, allowing the puff sleeves to rest comfortably on the shoulder.
The sleeves, which fall between the wearer’s shoulder and elbow, also feature an elasticated hem that isn’t too tight, serving more as a shape feature.
The body of the dress adopts a subtle A-line style, culminating in a ruffle hem at the bottom.
According to Primark, the dress is ‘sweet, chic and summer-ready’, suitable for both casual and formal settings depending on how it’s styled.
The lightweight, graphic material lends the dress a ‘fun, bright look’, while the ruffle hem imparts a ‘playful look and feel’.
While this isn’t a dress you’d don for a glitzy evening event, it can certainly be dressed up for summer occasions, as Primark was keen to point out in the product listing.
They suggested teaming the dress with ‘strappy sandals and chunky accessories for brunches and garden parties’.
For a more laid-back look, pair the dress with your favourite white trainers and a large tote bag, ideal for ‘running errands’.
Primark also offers other fantastic dress options that will be perfect when the summer sun finally graces us with its presence.
One that shoppers are sure to adore is the Short Sleeve Mini Dress, which features puff sleeves again and is priced at £8, available in 10 different colours.
If you’re after something a bit more strappy, then the Cherry and Chilli Print Mini Dress is a beautiful choice and only slightly pricier at £14.
For those who don’t mind spending a bit more, Primark’s Broderie Anglaise Mini Dress would look stunning under the summer sun and costs a tad more at £22.
While Primark is a brilliant option for summer attire, other retailers also offer great choices that strike the balance between casual and dressy. River Island has a gorgeous broderie option that would look fabulous at a garden party.
The White Broderie Belted Mini Shirt Dress is priced at £35, not much more than the Primark version, and comes in two additional colour options.
Alternatively, if you’re a fan of H&M, its Smock-waisted dress might be more to your liking. Priced at £32.99, the dress offers the perfect blend of being fitted at the top and flowy at the bottom.