Fashion mogul Anine Bing is ready to sing to her own tune. Since launching her eponymous label in 2012, the blogger-turned-businesswoman has been busy, flitting from Paris to New York to Barcelona to Sydney with her Cali-Scandi aesthetic. But as her company has continued to grow, the 41-year-old mother of two has found herself gravitating inward, toward a source of deep nostalgia: music.
Bing sang in a choir and played the violin when she was growing up in Sweden. “Music was always a big part of our home,” she tells Vogue. “We were five siblings, and one of my favorite memories is all of us singing Christmas songs and harmonies together. Singing has always been my happy place since I was a kid.”
Now, after a 14-year break, the Los Angeles-based fashion designer is stepping back in front of the microphone, this time with a studio album titled Therapy. (It was in speaking to her therapist that Bing discovered just how much she missed making music—and how much she needed it.) In many ways, it represents a return to form: Before launching Anine Bing, Bing was in a band called Killer Darlings. “It’s funny because it’s a next chapter, but it’s also an early chapter,” she says.
Enlisting the help of esteemed music producer Wendy Wang and an incredible all-female band, Bing found her groove. While Bing’s heartfelt lyrics consider life’s challenges and triumphs, the music itself blends melancholic tones with soft, soulful harmonies set against calming acoustics.