It’s no secret that Hailey Bieber is a tastemaker in the beauty world. Whether it’s an utterly screenshotable Insta story of her newest mani, coining terms like “glazed donut” skin, or the almost-a-bit-but-actually-real invention of a phone case made for the sole purpose of holding a tube of Rhode Peptide Lip Tint—Bieber knows what’s up and what’s next. That’s why we always have our eyes peeled for product easter eggs in her intimate TikTok beauty roundups and full-fledged skin-care routines alike.
Now that Amazon Prime Day is here, we put on our detective hats to round up Bieber’s go-tos—some of which are seeing price slashes during the retailer’s signature summer sale. Scroll to shop Amazon like Mrs. Bieber and get her must-haves delivered to your door in two days or less.
Want more Amazon Prime Day 2024 intel? Lucky for you, we’ve rounded up the buzziest TikTok Prime Day deals and the best K-beauty Amazon Prime Day deals you can shop right now. If you want a true cheat sheet, shop the Allure Amazon Storefront.
Tan-Luxe The Water Hydrating Self-Tan Water
You can get a post-vacation glow without, well, booking an actual vacation—thanks to his Bieber-backed self-tanner. Tan-Luxe’s Hydrating Self-Tan Water is an ultra-fine mist that deposits no-transfer-level color. Use it the way Bieber does in this TikTok: spritzed on a bare face before applying makeup.
Anastasia Beverly Hills Brow Gel
Bieber swears by a minimal eyebrow routine, which is why the Anastasia Beverly Hills Brow Gel is a mainstay in her makeup bag. The application couldn’t be more foolproof: Use the attached spoolie to brush brows in place, let the clear gel set, and that’s that. Each tiny hair remains perfectly in place throughout the day.
Medicube Age-R Booster-H Facial Treatment Device
The Medicube Age-R Booster-H creates nearly undetectable electro-passageways to aid in product absorption, encouraging your skin to slurp up your carefully concocted cocktail of serums, oils, and moisturizers, rather than just globbing it onto your cheeks. The result, according to both beauty editors and Bieber herself, is longer-lasting hydration and dewy skin with minimized redness.
EltaMD UV Clear Sunscreen
EltaMD’s UV Clear Sunscreen is lauded by several celebrities—including Bieber (via TikTok, naturally)—for its lightweight formula and high performance. This stuff is oil-free and safe for sensitive skin, so as not to stir up breakouts. Even though it’s loaded with SPF 46, niacinamide, hyaluronic acid, and even a hint of lactic acid, the sunscreen is pill-free and leaves no white cast behind.
Hourglass Unlocked Instant Extensions Mascara
Hourglass Unlocked Instant Extensions Mascara coats each lash with a lightweight, pigmented lift for volume and length, resulting in a finish that looks like you just swiped your card after an extension appointment. Mascara lovers adore that it’s easy to remove at the end of the night but doesn’t budge at all before then, humidity and sweat be damned. The coolest part? Bieber used it as a part of her latte makeup routine on TikTok.
Hourglass Scattered Light Eyeshadow
According to Bieber, Hourglass’s Scattered Light Eyeshadow takes you from the office to date night with just a few swipes of your brush. The pearls reflect light beautifully, meaning minimal effort for a look with a high, shimmery payoff. Add an extra layer of the Hourglass mascara above and you’re ready for anything the night brings.
Aquaphor Healing Ointment
A tube of Aquaphor Healing Ointment may not scream “glamorous,” but sometimes the most practical, unsexy products are the most iconic. Bieber happens to agree and uses the ointment to stave off crusty, dry lips. “Something I legitimately cannot go to bed without doing is lip balm. I hate chapped lips; I hate when they feel dry; it’s truly one of my biggest pet peeves,” Bieber previously explained in a YouTube video. “My go-to is Aquaphor—I think it’s the best lip balm.”
BareMinerals Ageless Phyto-Retinol Eye Cream
Bieber keeps it bare (ha) with the BareMinerals Ageless Phyto Retinol Eye Cream, a plant-based, totally vegan alternative to retinol that tackles a lot. Fine lines? Check. Puffiness? Naturally. Uneven skin tone? Duh. Dryness? How dare you even ask? In 2020, Bieber told Glamour she swears by the stuff. P.S. Because this cream doesn’t contain actual retinol, it’s safe for pregnant people such as…Mrs. Bieber. Eeek!
Shop the best Amazon Prime Day beauty deals now, and check back on this page to see what other Bieber beloveds go on sale. Happy shopping!