Minimalist makeup mavens, listen up: The best Merit Beauty Black Friday deals are live, and we’re kicking our feet and giggling at this array of stunning sets. Since 2021, Merit Beauty has become synonymous with pared-down (but never basic) formulas that leave you looking fresh, glowy, and radiant—and now the lineup consists of makeup, skin care, and more recently fragrance. We’re spoiled. Plus, the clean beauty brand’s repertoire includes several Best of Beauty Award winners, a.k.a. the ultimate Allure seal of approval.
So, what better way to celebrate the holiday weekend with 20% off everything? Yes, you read those italics right: everything. Grab one of these unreal sets to transform your routine or gift to a deserving bestie, snatch up a divine, single product to add to your stash. And while you’re at it, check out our official, full-fledged Black Friday deal roundup for editor insight on the savviest saves. Now, without further ado, enjoy the best Merit Beauty Black Friday deals.
Shop more of our Black Friday content including beauty deals and K-beauty must-haves. For more shopping recommendations, head to the Allure Amazon Storefront to find our editors’ current lineup of beauty essentials.
Our Top Merit Deals:
Merit
Solo Shadow
You can’t go wrong with the Best of Beauty-winning Merit Solo Shadow if you’re looking for a matte cream-to-powder shadow you can blend to perfection with a single finger (or with Brush No.2). These muted neutrals are chef’s kiss for everyday looks.
“The Merit Solo Shadow pods bring a user-friendly, no-brush-needed application approach that’s practically mistake-proof,” says associate manager of special projects Talia Gutierrez. I use the tip of my index finger and swirl it into the eyeshadow pod to soften and warm up the product before smudging the pigment onto my eyelids.”
Talia Gutierrez after applying Merit Solo Shadow in Vachetta.
Talia Gutierrez
Merit
Flush Balm
A couple of swipes of Merit’s Best of Beauty-winning Flush Balm adds the perfect subtle tint and dewy finish to your cheeks. “I love how easy it is to tote around—no brush necessary,” Allure contributing commerce writer Annie Blackman says. “It’s the perfect natural wash of creamy color and goes on smooth every time.”
Annie Blackman after applying the Merit Flush Balm in Bevelry Hills.
Annie Blackman
Merit
Great Skin Instant Glow Serum
Commerce editor Sarah Han was totally impressed by Merit’s Instant Glow Serum—especially during a high-altitude trip. “Somehow, my skin looked even smoother and glass-like than it had a few minutes prior,” she wrote in her glowing review. Thank you, niacinamide and four (!) types of hyaluronic acid.
Sarah Han after applying Merit Great Skin Instant Glow Serum.
Sarah Han
Merit
Bronze Balm
Top off your look with a bit of Bronze Balm for warmth, and, bam, you’ve got a radiant, natural complexion at (and thanks to) your fingertips.
Merit
Signature Lip
Merit Signature Lip is the ultimate everyday lipstick. It’s feather-light, long-lasting, richly pigmented, and available in a gorgeous array of reds, pinks, and browns. It’s more than just a pretty face, though—the lipstick is formulated with squalane and sunflower seed oil for moisture and vitamin C to soften fine lines.
Merit Beauty
Five Minute Morning
Any set by Merit is a must. These curated combos will take you from the weekday to the runway using products whose simplicity does the heavy lifting. The Five Minute Morning roundup includes everything you need—including three Best of Beauty winners: Flush Balm, Clean Lash, and Brush No. 1—for a quick, sophisticated, yet natural look.
Merit Beauty
The Full Collection
If you’re really looking to spoil yourself or a loved one, The Full Collection is endgame. It comes with every single Merit product and, during the sale, retails at $38 off (think of it as a free product or two).
Merit Beauty
The Autumn Set
The Autumn Set blesses us with five must-have Merit products: Instant Glow Serum, Priming Moisturizer, The Minimalist (a stick foundation), Signature Lip, and Flush Balm.
Merit
Merit The Minimalist Perfecting Complexion Stick
The Minimalist’s stick formulation is perfect for natural-looking coverage during lowkey makeup days or touchups on the go. It’s formulated with sensitive skin in mind and contains fatty acids to condition and moisturize.
Merit
Day Glow Highlighting Balm in Cava
We also love Merit’s Day Glow, a highlighter balm meant to be worn during the day, imparting plenty of shine without the “night-out” sparkles.
Pick up any (and all) of these modern classics belonging to the best Merit Beauty Black Friday deals. Head over to meritbeauty.com to build out your cart.
How We Find the Best Black Friday Merit Beauty Deals
Our shopping team searches daily for the best beauty products in the industry. We enlist the help of multiple editors, writers, contributors, and experts to determine which products are really worth your penny. Our sales stories are no different: We base our discounted selections on products with over 4.0 ratings, past Allure Best of Beauty award winners, and those that our editors and experts have tried and given a stamp of approval.
Why Trust Allure?
No matter what you seek or your individual needs and concerns, we want to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.
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