100 October Prime Day Beauty Deals 2024 That Are Actually Worth It

Shop more of our Amazon Big Deal Days content including the very best hot tool deals and K-Beauty must-haves. Plus, for more shopping recommendations, head to the Allure Amazon Storefront to find our editors’ current lineup of beauty essentials

Amazon Prime Day Skin-Care Deals

Prime Big Deal Days is the perfect time to restock on your skin-care needs. Out of cleanser? Try some Allure Best of Beauty Award-winning face washes from Olay and Youth to the People. Or, if you’re in need of post-wash essentials, you can score a ton of clinical-grade serums and creams from trusted brands like Kiehl’s and Medik8.

Olay

Cleansing Melts (2-Pack)

Whether you’re a frequent flyer who needs TSA-friendly products or just love the sensorial experience of a bi-phase formula, you’ll adore Olay’s Cleansing Melts as much as our editors do. We gave it a 2024 Best of Beauty Award for its travel-friendly cleansing pads that trasform into a rich, makeup-removing lather once you wet them.

La Roche-Posay

Mela B3 Serum

Anyone looking to target dark spots will love the complexion-clarifying benefits of La Roche-Posay’s Mela B3 Serum. Each little purple vial contains a potent mix of tone-evening niacinamide to brighten and even your skin tone.

Laneige

Lip Sleeping Mask

Every wanted to snooze your way to plumper lips? Well, with Laneige’s TikTok-viral Lip Sleeping Mask, which is enriched with moisturizing butters and antioxidant-rich extracts, now you can.

Kiehl’s

Ultra Facial Cream

When winter dryness comes along, slather on Kiehl’s Ultra Facial Cream to ensure your skin stays plump and smooth.

Medik8

Liquid Peptides

When sagging and fine lines become more apparent, your skin deserves a firming treatment like Medik8’s Liquid Peptides. Peptides are stars in the world of skin care for their elasticity-boosting abilities, which makes skin have a lifted, more youthful appearance.

Obagi

Retinol 1.0 Cream

Another all-star ingredient for maturing skin is retinol, and Obagi’s Retinol 1.0 Cream is literally filled with it. A hefty 1% concentration of retinol addresses multiple sources of uneven skin texture, ranging from wrinkles to acne. Just be mindful of its high concentration, which can irritate skin. (If you’re a retinol newbie, you should try Obagi’s 0.5 Retinol Cream, which is also on sale.)

TULA Skincare

24-7 Hydrating Day & Night Cream

If your skin is prone to post-face-cream greasiness, Tula’s lightweight moisturizers are for you. This 24-7 Hydrating Day & Night Cream leaves behind a velvety, grease-free finish as it plumps skin with squalane and peptides.

Lancer

The Method Intro Kit

When breakouts begin to form, whip out Lancer Skincare’s The Method Intro Kit. This four-piece set includes everything you need to create a blemish-reducing routine, including an exfoliating scrub, cleanser, and lightweight moisturizer.

BeautyStat

Universal C Skin Refiner SPF 50

BeautyStat’s Universal C Skin Refiner SPF 50 mineral sunscreen has the added benefits of stabilized vitamin C, an antioxidant known for brightening skin and evening tone. On top of its antioxidant properties, this sunscreen also has a tinted finish that blends transparently on all skin tones.

Kiehl’s

Super Multi-Corrective Cream SPF 30

Sure, Kiehl’s Super Multi-Corrective Cream SPF 30 acts as a sunscreen, but it brings so much more than UV protection to the table. This fast-absorbing cream lifts, firms, and smooths your complexion all at once with a slew of skin-loving ingredients like hydrating sodium hyaluronate and beech tree extract, which is rich in tone-evening antioxidants.

Clinique

Take The Day Off Cleansing Balm

This Allure Best of Beauty Award winner is a gold-standard cleansing balm for its fast-acting, makeup-melting results. Clinique’s Take The Day Off Cleansing Balm washes a day’s worth of makeup down the drain while leaving skin soft and smooth to the touch.

Youth To The People

Superfood Facial Cleanser

If you need a hard-working cleanser that won’t leave your face feeling over-stripped of moisture afterwards, try Youth to the People’s Superfood Facial Cleanser. This Allure Best of Beauty Award winner is an all-time favorite among our team for its deep-cleansing properties that leaves skin feeling bouncy post-wash.

Bio-Oil

Skin-Care Oil

Bio-Oil’s ultra-nourishing Skin-Care Oil is a great addition to any body-care routine. The star ingredient is vitamin E, an antioxidant known for its skin-smoothing and tone-evening properties. Pro tip: It’s also a dermatologist-recommended belly oil.

CeraVe

Skin Renewing Vitamin C Serum

Vitamin C is the C-cret to brighter, glowing skin, but you don’t have to shell out big bucks for a high-performing serum. CeraVe’s Skin Renewing Vitamin C Serum is powered by 10% l-ascorbic acid, one of the most potent forms of vitamin C, to diminish discoloration and dullness.

Garnier

Micellar Cleansing Water

Stubborn mascara has nothing on Garnier’s Micellar Cleansing Water. For days we don’t have it in ourselves for a double-cleanse, this classic breaks down waterproof makeup without irritating skin.

Aveeno

Daily Moisturizing Body Lotion

Aveeno’s Daily Moisturizing Body Lotion is the definition of allover soothing. This fragrance-free formula is powered by skin colloidal oatmeal and moisture-sealing glycerin for baby-soft skin.

EOS

Shea Better Body Lotion

For smoother skin from the neck downwards, slather on EOS’s Better Body Lotion. Our body-care routines aren’t complete without it, thanks to a shea butter-based formula that nourishes skin for a smoother, softer feel. And for less than $10? Sign us up.

Neutrogena

Ultra Sheer Dry-Touch Sunscreen SPF 70

Avid Allure readers know sunscreen is non-negotiable. Protect your skin against sun damage all summer long (and beyond—SPF is necessary all year round!) with Neutrogena’s Ultra Sheer Dry-Touch Sunscreen SPF 70, which provides broad-spectrum UV protection and leaves a transparent finish.

Amazon Prime Day Skin Tool Deals

Sure, topical creams and serums are always helpful for skin, but to see enhanced results in your skin-care routine, try a skin tool. If sagging and fine lines are your main concern, whip out a face-sculpting microcurrent device from NuFace, Foreo, or Theragun. Also available are top-tier cleansing brushes that are gentle on the skin and a Hailey Bieber-beloved device from Medicube.

NuFace

Trinity Set

NuFace’s Trinity Set is at the top of our shopping list. This Best of Beauty winner is otherwise known as a contour-snatching device alongside attachments like an LED head for soothing inflammation and a dual-proged attachment for targeting fine lines.

Foreo

Total Facelift Bundle

Lift and sculpt your contours without making an expensive trip to the spa with the Total Facelift Bundle from Foreo. It includes the brand’s microcurrent-powered Bear device, which you use in tandem with the accompanying Supercharged Serum 2.0 to plump and firm skin. This set also comes with a jar of Foreo’s Supercharged Triple Action Intense Moisturizer, which conditions skin with two hydrating humectants, hyaluronic and polyglutamic acids.

Medicube

Age-R Booster-H Facial Treatment Device

The Medicube Age-R Booster-H creates nearly undetectable electro-passageways to aid in product absorption, encouraging your skin to slurp up your carefully concocted cocktail of serums, oils, and moisturizers, rather than just globbing it onto your cheeks.

Theraface

Pro Microcurrent Facial Device

Theragun’s Allure Best of Beauty Award-winning Theraface Pro Microcurrent Facial Device, which some TikTok users have referred to as a “Dyson Airwrap for your face.” It comes with several attachments—microcurrent, percussion, cleansing, hot and cold, and LED light therapy—each with its own benefits and treatment goals.

PMD

Clean Redvolution

Cleanse your skin and treat your pores to the inflammation-soothing effects of red light therapy with PMD’s Clean Redvolution. This facial cleaning device has two sides: a sonic-powered silicone cleansing brush, and a red LED lgiht-powered soothing wand.

Foreo

Luna 4 Face Cleansing Brush

The beauty of Foreo’s Luna 4 Cleansing Brush is its ability to provide a deeper cleanse than your hands alone. While it’s tough on pore-clogging oil, sweat, and makeup, its silicone bristles are ultra-gentle on skin.

Amazon Prime Day Hair Tool Deals

Switch your style up (or take your signature one to the next level) with all the hair tool deals Amazon currently has to offer. Some of the big-ticket items we’re adding to our carts stat include Dyson’s Airwrap, an all-time favorite amongst Allure editors, Shark Beauty’s internet-breaking FlexStyle, and a whole blow-drying set (which includes two brushes!) from T3.

Dyson

Airwrap

That’s right: the Dyson Airwrap is actually on sale. Right now, you can score $100 off this Best of Beauty Award-winning device, which comes with six attachments for you to style as you please.

Shark Beauty

FlexStyle Air Styling & Drying System

Shark’s FlexStyle Air Styling & Drying System changed the multi-styler game with its rotating neck, which makes styling even easier (and lighter on your wrists) than ever before. This tool comes with five different attachments for infinite styling opportunities.

GHD

Original Styler

GHD’s Original Styler flatiron won an Allure Best of Beauty Award in 2022, and after one pass you’ll understand why. Its single 365-degree Fahrenheit heat setting leaves strands pin-straight and polished without frying them.

T3

AireLuxe Digital Ionic Professional Hair Dryer

Need a new hair dryer? Upgrade your blowout set-up with T3’s AireLuxe Digital Ionic Professional Hair Dryer, a lightweight device that’ll dry your hair in half the time your usual hair dryer takes.

Wavytalk

Thermal Brush

You’ve probably seen Wavytalk’s Thermal Brush all over your FYP, and trust us, this goof-proof device deserves all the hype. It creates smooth, polished waves and loose curls in seconds.

L’Ange

Le Volume 2-in-1 Titanium Blow Dryer Brush

Cut down styling time with the L’Ange Le Volume 2-in-1 Titanium Blow Dryer Brush. This innovative tool combines the power of your usual hair dryer with a round brush to dry and polish at the same time.

InfinitiPro by Conair

The Knot Dr. All-in-One Oval Dryer Brush

Knotty hair has nothing on Conair’s The Knot Dr. All-in-One Oval Dry Brush. It stands out from other blow-dryer brushes because it comes with a claw-like attachment to easily unravel knots and tangles without breaking strands in the process.

Shark

HyperAir Hair Dryer

Create a multitude of hair looks with one nifty tool by grabbing Shark’s HyperAir Hair Dryer. This ionic hair dryer comes with a smoothing nozzle and flyaway smoother attachments for sleek, polished strands.

CHI

Spin N Curl

Perfect the art of curling with CHI’s Spin N’ Curl, a TikTok-viral hair tool that takes the guesswork out of styling your hair.

Kristin Ess Hair

3-in-One Titanium Flatiron

If your current flatiron is on the fritz, treat your strands to an upgrade with Kristin Ess’s Titanium Flatiron. Floating, titanium-based plates glide over hair without snagging or pulling out strands, and the body has rounded edges, allowing you to use it to create everything from loose waves to bouncy curls. and straightening and floating plates that reduce snagging.

InfinitiPro by Conair

Hair Dryer

Your current hair dryer called: It’s ready to retire. Thankfully, Amazon has a jaw-dropping amount of under-$100 hair tool deals. Level up your blow-drying sessions with Conair’s classic Hair Dryer, featuring two attachments (a diffuser and a smoothing nozzle) for nearly endless styling options.

Hot Tools

24K Gold One-Step Hair Dryer and Volumizer

At-home blowouts are easier than ever with the ever-popular 24K Gold One-Step Hair Dryer and Volumizer from Hot Tools. Its innovative design combines gentle heat and a large, 2.8-inch barrel to smooth and polish strands while enhancing volume and body.

BabylissPRO

Hair Dryer

Amazon’s currently stocked with amazing under-$100 hair tool deals, like this pro-level BaBylissPro Hair Dryer that’ll surely dry your hair faster than the current (and probably worn-out) blow-dryer you’re currently using.

Kitsch

Satin Heatless Curling Set

You can also score Kitsch’s viral Heatless Curling Set, which features satin-covered overnight curling rods to create beautiful blowouts without an actual blow-dryer.

Amazon Prime Day Hair-Care Deals

Your hair deserves more, so treat your strands to these nourishing picks that happen to be on sale. During this two-day savings event, you can score in-shower sets from top-tier brands like Herbal Essences, Head & Shoulders, and Ouai. You’ll also be able to snag a few styling essentials from trending brads like Color Wow and IGK.

Head & Shoulders

Bare Pure Clean

Our editors love the cleansing powers of Head & Shoulders’s Bare Pure Clean duo so much that we had to give it a 2024 Allure Best of Beauty Award. Its formula’s main ingredient is zinc pyrithione, an anti-grease superhero that reduces fungus-attracting oils to fight dandruff.

Herbal Essence

Pure Plants Argan Oil Shampoo & Conditioner

Who doesn’t want softer, shinier hair? Herbal Essences’s Pure Plants Argan Oil Shampoo & Conditioner puts in the work as you belt out your current song obsessions. Both formulas feature moisturizing argan oil to plump dry, brittle strands. The star ingredient is “rich in oleic and linoleic acids…to maintain a healthy skin barrier,” Corey L. Hartman, MD, a board-certified dermatologist in Birmingham, Alabama, explained.

Pantene

Pro-V Miracles Infinite Lengths Conditioner

Pantene’s Pro-V Miracles Infinite Lengths Conditioner is your hair’s cheat code for restoring vibrancy, softness, and manageability. In just one minute, biotin and collagen work hand-in-hand to smooth and soften hair.

R+Co

High Dive Moisture and Shine Crème

The key to vinyl-level shine is moisture, and R+Co’s High Dive Moisture and Shine Crème packs a conditioning punch. Sodium PCA, sunflower seed extract, and vitamin E nourish your hair for a softer feel and glossy finish.

Color Wow

Xtra Large Bombshell Volumizer

Thicker, more voluminous looks are just a few spritzes of Color Wow’s Xtra Large Bombsheel Volumizer away. This hair-raising pre-styling spray plumps limp, flat strands for a thicker, fuller-body look.

Boldify

Hairline Powder

When sparse spots are messing with the symmetry of your hairline, a few pats of Boldify’s Hairline Powder will do just the trick.

IGK Hair

Good Behavior Spirulina Protein Smoothing Spray

For styles that are smooth and reflective like glass, spritz the IGK Good Behavior Spirulina Proptein Smoothing Spray on damp strands before heat styling. This smoothing spray mimics the results of a kertin treatment in the comfort of your own home.

Ouai

Fine Shampoo and Conditioner Set

Fine hair types need an in-shower regimen that’s gentle on their fragile strands, like Ouai’s Fine Shampoo and Conditioner Set. Each bottle is formulated to cleanse and moisture without stripping hair of moisture or weighing strands down.

amika

Soulfood Nourishing Mask (Jumbo)

Transform limp, brittle hair with a jumbo-size tub of Amika Soulfood. This souped-up, moisture-replenishing mask treats dry, broken, and damaged strands to a cocktail of conditioning jojoba seed oil and antioxidant-rich sea buckthorn extract.

Neutrogena

T/Sal Therapeutic Shampoo

It’s high time to elevate your scalp-care regimen. When you reach maximum levels of flakiness, lather up with Neutrogena’s fan-favorite T/Sal Therapeutic Shampoo. Great for dandruff and more, this exfoliating shampoo has a high 3% dose of salicylic acid to tackle dry patches, dead skin, and product buildup.

Amazon Prime Day Makeup Deals

Your makeup bag called, and it’s begging for a restock. Why not treat yourself to the best that Urban Decay and Ogee have to offer? Of course, there are viral finds on this list that are rarely on sale, like Clinique’s moody Block Honey lipstick and L’Oréal’s glow-boosting liquid highlighter. Whatever you choose, we bet they’ll become everyday staples to your daily looks.

Urban Decay

Naked 2 Basics Eye Shadow Palette

Everyone needs a proper nude eye shadow palette, and Urban Decay’s Naked 2 Basics Eye Shadow Palette is the gold standard for its six true-matte shades that look amazing on their own or paired together.

Ogee

Crystal Collection Trio

When it comes to shimmer, we believ the limit does not exist. Ogee’s Crystal Collection Trio feature three shimmery cream sticks that can be used as highlighter, eye shadow, blush. bronzer, you name it.

Lancôme

Monsieur Big Volumizing Mascara

Voluminous lashes are easy to achieve with Lancôme’s Monsieur Big Volumizing Mascara. Its big, fluffy brush and jet-black formula tag-team your lashes to create a fanned-out, thicker finish.

Clinique

Almost Lipstick in Black Honey

Color us shocked to find Clinique’s TikTok-viral Almost Lipstick in Black Honey on sale. This slender lip balm-stick hybrid took over the internet for its deep berry hue and sheer, high-shine finish.

Laura Geller

Sculpt-n-Stay Brow Pencil & Gel

With Laura Geller’s ultra-slim Sculpt-n-Stay Brow Pencil & Gel, you can easily conceal sparse brow spots with natural-looking, hair-like strokes.

Stila

Stay All Day ArtiStix Graphic Liner

Whether you’re looking for cosmic graphic liner shades or an everyday black liner, Stila’s gel-based Stay All Day ArtiStix Graphic Liner has you covered with its wide lineup of shades.

Cover FX

Perfect Pressed Setting Powder

Mid-day oiliness is no longer a problem after a few pats of Cover FX’s Perfect Pressed Setting Powder. This mattifying powder is available in three shades to create a transparent pore-blurring veil over skin no matter your tone.

Real Techniques

Au Naturale Makeup Brush Set (9-Piece)

No makeup kit is complete without a proper brush lineup, which you can easily create by grabbing thw nine-piece Au Naturale Makeup Brush Set from Real Techniques to cover all of your bases.

Physicians Formula

Butter Glow Bronzer + Blush

We love multitasking makeup like Physicians Formula’s Butter Glow Bronzer + Blush. As its name suggests, this compact contains powder bronzer and blush shades to maximize your natural glow.

Ardell

Light As Air Lashes

To round out your makeup look, top off your eyes with a pair of drama-inducing false lashes, like Ardell’s Light As Air Lashes. Each four-pack contains sets of featherweight falsies that you can flutter all day without them falling out of place.

Sally Hansen

Instant Cuticle Remover

Dead skin ruining your nearly-perfect mani? Drop the cuticle nippers and grab this fast-acting fast-acting remover solution from Sally Hansen instead. Instant Cuticle Remover
is an elixir that breaks down excess dead skin in as little as 15 seconds while aloe vera and chamomile soothe your skin.

Nyx Professional Makeup

Epic Ink Liner

Master the art of cat eyes by swiping on NYX Professional Makeup’s best-selling Epic Ink Liner. This pitch-black formula glides across lids without skipping, smudging, or smearing, and its ultra-fine applicator makes precision a total breeze.

Maybelline New York

Lash Sensational Sky High Mascara

L’Oréal Paris

True Match Lumi Glotion

Get your glow on with L’Oréal Paris’s True Match Lumi Glotion. You can wear this illuminating enhancer on its own, mixed with your favorite moisturizer, or layer under your complexion products for a lit-from-within look.

Amazon Prime Day Fragrance Deals

Smell that? That’s the scent of luxury fragrances at a major discount. A quick peruse down Amazon’s virtual fragrance department instantly reveals savings from trending, Allure Best of Beauty Award-winning perfume brands like Ellis Brooklyn and Phlur. Also thrown into the fragrant mix are Billie Eilish’s fan-favorite vanilla fragrance and Vacation’s signature beach-inspired scent.

Ellis Brooklyn

Bee Eau de Parfum

Everyone will wonder how you smell as sweet as honey every time you spritz Ellis Brooklyn’s Bee Eau de Parfum. This yummy gourmand balances warm, sweet honey with spicy cinnamon and sugary vanilla.

Billie Eilish

Billie Eilish Eau de Parfum

Billie Eilish’s Eau de Parfum evokes the same moody, complex vibe that the singer’s music has. This sweet blend of vanilla and cocoa gets an unexpected kick with hints of woods and musk.

Phlur

Missing Person Eau de Parfum

Phlur’s Missing Person Eau de Parfum became an instant TikTok hit upon launch, and our editors are still infatuated with its scent. Phlur’s Allure Best of Beauty Award winner features fresh and musky notes of white musk, sandalwood, and neroli blossom that dry down to a warm floral fragrance that delightfully lingers throughout the day.

Editor’s note: To access this deal, check off the 20% off coupon before adding to cart.

Vacation

Vacation Eau de Toilette

Never did we ever think that we’d want to smell like sunscreen all day, but here we are, spritzing on the Vacation Eau de Toilette like it’s no one’s business. With that being said, this is no mere sunscreen fragrance: expect solar, warm notes like coconut and banana constrasting with hints of aromas you’d smell during a poolside getaway (poolwater, pool toy, and swimsuit lycra).

Editor’s note: To access this deal, check off the 20% off coupon before adding to cart.

Lancome

La Vie Est Belle Eau de Parfum

Lancôme’s La Vie Est Belle is another fan-favorite fragrance for its earthy and floral notes of iris, patchouli, praline, sambac, jasmine, and orange blossom.

Clinique

Happy Eau de Parfum

Ever wanted to smell like a bright, summer day? Consider the Clinique Happy Perfume. The brand’s best-selling fragrance is sure to bring on good vibes, thanks to its cheery combination of citrus and floral notes.

Amazon Prime Day Oral-Care Deals

Your teeth deserve nothing but the best, and thankfully, Amazon has some of the biggest names in dental care at up to half off their original prices. I mean, when’s the next time you’ll find electric toothbrush deals from Oral-B and Philips Sonicare that are this good? You’ll also spot Crest’s famed whitening strips and a high-quality water flosser from Waterpik among the e-retailer’s Prime Big Deal Days section.

Oral-B

iO Series 7 Electric Toothbrush

Oral-B’s iO Series 7 Electric Toothbrush is basically the Rolls Royce of toothbrushes. This sleek toothbrush is souped-up with multiple brush settings, Bluetooth connectivity, and a carrying case for easy traveling.

Crest

3D Whitestrips

A white, brighter smile is just a box of Crest’s 3D Whitestrips away. This multi-Best of Beauty Award winner is a favorite amongst our editors for its brightening abilities and comes with 20 treatments total to reveal your most sparkling simle yet.

Philips

Sonicare ProtectiveClean 5300 Electric Toothbrush

Looking for an under-$100 electric toothbrush. Take Philip’s Sonicare ProtectiveClean 5300 Electric Toothbrush for a spin, which gently but effectively brushes every nook and cranny around your teeth to minimize plaque buildup.

Waterpik

Ion Water Flosser

Flossing is just as important as brushing, but floss strings are sometimes painful to use. Enter: Waterpik’s Ion Water Flosser, which has different pressure settings to gently stream (or full-on jet) water between teeth for a deeper cleanse.

Amazon Prime Day Home Beauty Deals

Just like your beauty routine, now’s the time to spruce up your space with glam-enhancing finds. Cold weather is coming soon, so keep sniffles (and dry skin) at bay with a humidifier from Vitruvi. While you’re at it, you can totally change your bathroom with spa-like enhancers like a filtered shower head from Canopy and luxe, plush towels from Cozy Earth.

Canopy

Filtered Shower Head

Take your shower space to spa-like levels with Canopy’s Filtered Shower Head. The homecare brand’s shower head diminishes elements in water like chlorine, heavy metals, and hydrogen sulfide that usual shower heads don’t remove. On top of its filtration properties, the Filtered Shower Head also comes with three scent attachments for a touch of aromatherapy to their time in the shower.

Vitruvi

Cloud Bedside Humidifier

Skin feeling a little dry? You’re not alone, considering the temperature is dropping which leads to drier air. Your skin will love the addition of Vitruvi’s Cloud Bedside Humidifier, which is compact enough to fit on your nightstand and also doubles as an essential oil diffuser.

Hatch

Restore 2 Sunrise Alarm Clock

Hatch’s Restore 2 Sunrise Alarm Clock makes waking up something to actually look forward to. Its warm light mimics the sun’s glow at the exact second the sun rises.

Cozy Earth

Ribbed Bath Towel

Plush bath towels are a must for our shower moments, and Cozy Earth’s Ribbed Bath Towels can rival the softness of a cloud.

Luxury Hotel Bath Robe

Make every day a spa-like day with Fluff Co.’s Luxury Hotel Bath Robe, which feels oh-so-warm and cozy without getting too hot.

Volo

Hero Core Collection Set

Your strands are delicate, so treat them to the gentle hair accessories in Volo’s Hero Core Collection Set. It includes a scrunchie, headband, and hair towel, the latter of which is an Allure Best of Beauty Award winner.

Amazon Prime Day Wellness Deals

Shopping can be exhausting, so you deserve a few additions in your cart that’ll help you destress, like Therabody’s soothing SmartGoggles and HigherDose’s viral Infrared Sauna Blanket. If you’re into fitness, you’ll be happy to know that Amazon is lined up with jaw-dropping gear discounts of up to $500 off—so now you can finally click “purchase” on that Peloton bike you’ve been eyeing for a while.

HigherDOSE

Infrared Sauna Blanket

HigherDose’s Infrared Sauna Blanket is one of the best heated blankets post-workout recovery mats ever, thanks to its warm, soothing heat.

Peloton

Bike+

Get moving with Peloton’s Bike+, a souped-up version of its viral workout bike. This upgraded version features a rotating touchscreen that allows you to adjust the bike’s resistance, workout videos, and full array of settings with a few taps.

Ōura

Ring Gen3

The Oura Ring Gen3 is perfect for anyone who wants to know more about their body. Beyond its fitness-tracking measures, this wearable device can also be used to log sleep patterns, energy levels, and even your menstrual cycle.

Apple

Watch SE (2nd Gen)

Not into rings? Slip on Apple’s Watch SE instead. This nifty watch is known for its health-related specs, but it has the advantage of being iCloud-connectable to your iPhone, so its basically a shrunken-down smartphone.

Therabody

SmartGoggles

When migraines become tough, put on Therabody’s SmartGoggles. These Bluetooth-sonnectable goggles provide much more than heat and vibrations: It features a sensor that analyzes your pulse and customizes vibration patterns to lower your heart rate.

Bala

Bangles Weighted Wrist & Ankle Weights

When you want to up the ante on yoru next workout, strp on Bala’s TikTok-viral Bangles. They’re the cutest accessory to any workout outfit, but they also add just a bit more weight (about 1-3 pounds, depending on the set you choose) to crank up your next exercise session.

Amazon Prime Day Beauty Deals Under $100

So, you’re not looking for triple-digit price tags—it is a savings event, after all. Don’t fret, because we found a bunch of under-$100 options that usually aren’t so affordable. Take Viktor & Rolf’s luxury fragrance or an entire Oribe hair-care set, for example. Both of these will usually set you back over $100 each, but during Amazon’s Big Deal Days, you can nab them both at up to 50% off their original prices.

Viktor & Rolf

Good Fortune Eau de Parfum

Victor & Rolf Good Fortune’s warm blend of jasmine and bourbon vanilla is a cozy floral you’ll want to smell all winter long. This best-seller is inspired by the spirit of its celebrity ambassador, FKA Twigs, so expect an ethereal, unconventionally delightful vibe from every spritz.

Oribe

Gold Lust Ritual Set

An entire Oribe set for less than $100? We’ll sign up for that. This three-piece gift set includes full-size bottles of the brand’s Gold Lust shampoo and conditioner alongside a travel-friendly bottle of leave-in cream.

Moroccanoil

Effortless Style 4-in-1 Blow-Dryer Brush

The Moroccanoil Effortless Style 4-in-1 Blow-Dryer Brush is basically a ticket to endless salon-level blowouts. This device combines your round brush, blow-dryer, straightener, and curler all in one with its drying and styling abilites.

Tatcha

Violet-C Brightening Serum

The Tatcha Violet-C Brightening Serum pairs a potent combination of 20% vitamin C with 10% alpha hydroxy acids, giving it an additional advantage against dark spots and dullness. Plus, the lightweight formula sinks in quickly.

Wella Professionals

Ultimate Repair Miracle Hair Rescue

If your hair is feeling brittle, dry, or overall damaged, the Wella Professionals Ultimate Repair Miracle Hair Rescue should be in your cart. This lightweight spray strengthens and smooths strands with the help of two key ingredients, alpha hydroxy acids and omega-9 fatty acids.

Murad

Retinol Youth Renewal Night Cream

Murad’s retinol-infused Youth Renewal Night Cream to condition skin while targeting an array of concerns including fine lines, dullness, and uneven skin tone.

Sulwhasoo

Essential Comfort Firming Cream

We love the whipped texture of Sulwhasoo’s Essential Comfort Firming Cream, but that’s not the only reason why we’re adding it to our carts. As its name suggests, this cream is infused with antioxidant-rich goji berry, black soybean, and arrowroot extracts to boost skin elasticity.

Elizabeth Arden

Rapid Skin Renewing Serum Capsules

Retinol is a must for any fine line-targeting routine, and Elizabeth Arden’s Rapid Skin Renewing Serum Capsules provide the perfect dose. Each capsule is also infused with squalane to neutralize any active retinol-related irritation.

Amazon Prime Day Beauty Deals Under $50

Our true frugal shoppers can still get their glam on, too. Some of the top luxury brands, including Urban Decay and Cauldalie, are having steep sales across their collections. You can also grab full-size items from Clinique, Beekman 1802, and St. tropez to round out your entire regimen without going over budget.

Urban Decay

Naked 3 Eye Shadow Palette

Urban Decay’s Naked 3 Eye Shadow Palette features 12 velvety smooth shadows that come in coordinated shades of rosy golds, soft bronzes, coppers, and browns.

Clinique

Take The Day Off Cleansing Balm

This Allure Best of Beauty Award winner is a gold-standard cleansing balm for its fast-acting, makeup-melting results. Clinique’s Take The Day Off Cleansing Balm washes a day’s worth of makeup down the drain while leaving skin soft and smooth to the touch.

Caudalie

Resveratrol-Lift Instant Firming Serum

If your skin is reactive to retinol, try the sensitive skin-friendly Reservatrol-Lift Instant Firming Serum from Caudalie. As the resveratrol brightens uneven skin, the peptides refine skin texture by boosting firmness for a youthful appearance.

Peter Thomas Roth

Pumpkin Enzyme Mask

One of the most popular pumpkin skin-care products of all time, the Peter Thomas Roth Pumpkin Enzyme Mask is rich in pumpkin puree and enzymes (which brighten and resurface skin), while vitamins C and E fight free radicals and ward off fine lines and dullness.

Living Proof

Perfect Hair Day Shampoo and Conditioner Set

Refresh your in-shower regimen with Living Proof’s Perfect Hair Day Shampoo and Conditioner. This duo works to clarify the scalp and cleanse hair while replenishing shine-boosting moisture with marina algae polysaccharides.

PCA Skin

Collagen Hydrator

PCA’s Collagen Hydrator is basically a cashmere sweater for your skin. Its moisture-sealing properties leave skin feeling velvety-smooth all day long.

Beekman 1802

Bloom Cream

Beekman 1802’s Bloom Cream is one of the best fragrance-free moisturizers for sensitive skin. Its goat milk-powered formulation soothes skin as it diminshes dryness.

St. Tropez

Bronzing Mousse

Fo an award-winning (faux) tan, try St, Tropez’s Bronzing Mousse, a multi-Allure Best of Beauty Award winner. The mousse stays foamy while you spread it, rather than liquefying into a runny mess the second it hits skin, and the tint helps you see what you’re doing—and what you may have missed.

On your mark, get set, and start your shopping haul, because Amazon Prime Day beauty deals are coming in now. They’ll keep rolling out as Big Deal Days continue, so make sure to check back as we learn about more deals during the savings event.


How We Find the Best Prime Day Beauty Deals

Our shopping team searches daily for the best beauty products in the industry. We enlist the help of multiple editors, writers, contributors, and experts to determine which products are really worth your penny. Our sales stories are no different: We base our discounted selections on products with over 4.0 ratings, past Allure Best of Beauty award winners, and those that our editors and experts have tried and given a stamp of approval.

Why Trust Allure?

No matter what you seek or your individual needs and concerns, we want to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

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